Animation

What it is

Product explainers, launch films and loops in 3D and motion graphics. For hardware this is usually better than filming: a render survives a product revision, shows the inside of a machine, and does not need a working prototype on the day of the shoot.

How it works

1. You fill the animation brief. Its beats are the storyboard spine: what you write there becomes the shot list.
2. We script and storyboard from it.
3. First render for review.
4. Fixes and refinements.
5. Final delivery across formats.

Animation brief →

Worth knowing

It runs in parallel with the brand kit

Animation works from your narrative rather than your identity, so it does not wait for the kit. If you have a demo day, this is the piece to start early.

Delivered without audio by default

Music and voice are chosen per placement and added separately: a cut that autoplays silently on a website needs different audio from the same cut on stage.

CAD is the single biggest factor

If you have 3D models of the product, the result is both better and faster. Without them the geometry has to be rebuilt from photographs, and that is where the weeks go.